Thursday, 24 November 2016

G321 Foundation Portfolio Shaneia DaCosta 6031

Preliminary Task


Preliminary Task Planning

We were asked to create a 30-40 second audio clip of us having an interview with someone. My group decided to report from the mean girls reunion premier, and the reporter will interview Rachel McAdams and ask her about the movie. From the video below you can see my group planning what our audio clip will entail.




Script:

The script below is our first draft which means improvements will be made when we start to record and come up with new and improved ideas. The script consists of a presenter and a guest. There will also be jingles and archives as it is required to make this show:

Script No.1:

Jingle sound effect
Ronan start talking
Ronan: Hi guys you're listening to star FM. I'm at THE mean girl's reunion premier!
(sound of cameras flashing)
Ronan: ooh look here comes Rachel McAdams down the red carpet wearing a gorgeous Chanel dress!
Archive- Clip from the movie
Ronan: Rachel, Rachel over here!
Rachel: Oh, hi how are you?
Ronan: I'm great but i have to ask you a question all the fans are asking. What was it like to be Regina George again?
Archive- Who are the plastics?
Rachel: lets just say Regina Geroge is back and meaner than ever.Let  
Ronan: Well you have heard it from me- the plastics are back
Jingle

Script No.2:



The finalised script is to the left. we had to edit it as our show was over the time we were given to work with and we made it more organised as it wasnt very clar before about where aound effct would go as awll as the lines, as we re-arranged it in a simpler format and it is colour coded to make it easier. 







Flowchart:




On the left you can see a flowchart that my group made. It shows how our 30-40 second piece of audio is going to go. It shows each stage of our production, which made it easier in seeing which pieces of audio go when editing. 












What is the show about?


Our show is about the release of the new Mean girl's movie; Mean Girls the Reunion which we thought would interest our people because it is a popular movie enjoyed by many because of how amusing it is . This is why we thought of making a show about a movie release where the characters are coming back together . The show will include a short interview with Rachel McAdams who plays Regina George in the movie. She is the most hated character because of the persona she takes on which is why we chose her to be interviewed as it would be more entertaining.



Jingles and archives:



Editing:

The first completed version














We decided to change our media production because as you can see from the image above it was 45 seconds and we were required to make one that was 30-40 seconds, meaning it was too long.

We decided to change the introduction the guest, Rachel McAdams. We changed it to "ooh look here comes Rachel McAdams gorgeous in Chanel!". We did this to save time on our radio show.
















The picture above is the final audio clip. as you can see it has been cut down from 45 seconds to 39 seconds.

Preliminary Task Final Production:




The roles of everyone in my group:

Understanding Genre

What is news?
The news is packaged information about current events happening in your area or somewhere else in the world of the country. News stories are divided into two types: Hard news and soft news.

Hard news:
  • Hard news generally refers to news up to the minute and have events reported immediately
  • Politics, war and crime are considered hard news.
  • A hard news story takes a factual approach: What happened? Who was involved? Where and when did it happen? Why?
Soft news: 
  • While soft news is background information on human interest stories.
  • Art, entertainment and lifestyle are considered soft news.
  • A soft news story tries to entertain or advise the reader. You may come across newspaper or TV stories that promise it is "news you can use". Examples might be tips on how to do your make-up or how to keep with the season fashion trends.

News values:



Above is a Prezi explaining what are news values, and what some of the news values are.


News Broadcast- Codes and conventions








Our task was to choose a local radio station and analyse a piece of news they have presented and identify the radio codes of conventions it has in it. The local radio station I chose was Bristol. On the map to the left, you can see Bristol and how far it is from London. we had to listen in live on the hour and record it for us to analyse later.





What is Local?

What is the genre of local radio news?
The genre of local radio news is identifiable by its codes and conventions. Below is the BBC broadcast that I recorded with each of the codes and conventions that it has.


CC1. Duration:

Duration is our first code of convention. It is a code of convention because a news broadcast usually lasts for 4-5 minutes. This is because if the news was any longer listeners would lose interest and stop listening. The piece of audio below is a full news broadcast from radio Bristol, as you can see it is just over four minutes which is how long a news broadcast usually lasts for. 



CC2. Jingle:

Jingles are usually at the start of a news broadcast to tell the audience that the news is about to start. The piece of audio below is a jingle from Radio Bristol to indicate that the news broadcast is about to start.



CC3. Radio identification:

When there is a radio broadcast there is usually a radio identification. This is because it will remind the audience of where they got their news from to tell their family and friends. Below you can see that the radio station I recorded identifies which radio station they are. 



CC4. time:

In the piece of audio below you can see the presenter identifying what time the news broadcast took place. The time is given so the audience can refer back to what time they listened to the news and compare what they heard with a friend if they heard it at a different time. The time is also given as news is always reported on the hour. 



CC5. Continuity announcer:

A continuity announcer is a person who fills in the gaps of dead air in a show. Having a continuity announcer allows the viewers to stay tuned to the broadcast rather that turning it off because there is silence in the broadcast. Below you can hear a continuity announcer delivering to the audience what will be on the news next.



CC6. Interview:

Interviews on broadcasts are usually about a subject the presenters are reporting about. It gives the audience an overview of the different opinions about the subject.



CC7. Weather:

The weather is usually at the end of a broadcast to inform the audience of what their weather conditions will be like on that day and the next day following. This is in the broadcast to help the audience if they might need to change their clothes to suit the weather conditions more nicely. 



CC8. Presenter identification:

There is a presenter identification in a news broadcast so when someone  is referring back to news they can say who they got the information from. The piece of audio below is a person presenting who they are in the news broadcast. 


Distribution of radio:

How does the news get to the radio station?

The journalist waits for services to inform them if there are any big news opportunities. For example, ST. Georges RC School had a fire; the firefighters would inform a journalist so they can write a news story about it.  Whether it would be put as local radio news of national news depends on how it impacts people. If the fire only destroyed a few classrooms it would go on local news, as it did not injure people, so it wouldn’t really impact them as much. However, if the school had a fire people were injured and died, it would become national news as it has a bigger impact on people.Once the journalist has got a local newsworthy story, they then write up the story. They then sell their news to the IRN. It then gets processed to Celador and they get it ready to be sold to the radio station .The picture to the right shows how news gets to a radio station.

How does it get distributed from the radio station to the audience?

Once it gets to the radio station, the presenters will record the news broadcast with all of its local news codes of conventions, an example of a local radio news is capital FM, which is centred on London. This news station if under the control of the media institution global radio. It will then go to a Multi-media transmission and monitoring centre. This is where the radio station is being analysed to see if they have the proper licensing to be able to distribute a broadcast. Next, it goes to a satellite which either feeds the broadcast to home radios, car radios and also televisions through television subscriptions. For example, you can listen to the radio through your sky subscription just like you would if you were to listen on a car radio.The picture to the right shows how a broadcast gets distributed from a radio station to the audience.

Where Lancashire is in England

Local radio news from the commercial sector

Our next task was to record a local radio news from the commercial sector. I chose to record Capital Fm from Lancashire. 







CC1- Duration:

While other news broadcasts usually last for 5mins, when you listen to the news below you can see it lasts for a little over one minute. The rest of the broadcast is dedicated to announcements on what is the upcoming song on the broadcast. This is because the main reason Capital FMS' audience listen to it is not for the news but for the music it plays. However, capital must broadcast news which is why it is not very long on the broadcast.



CC2- Interview:

This broadcast has an interview so the presenter has evidence to support what they are trying to tell their audience.



CC3- Presenter Identification:

There is a presenter identification as it gives the audience someone to refer to when they are talking about the topics the presenter discussed.



CC4- Radio Identification:

There is a radio Identification to remind the audience of which radio station they are listening to. The radio identification also shows the audience that they are a reliable source of information, as they have to have the proper licensing to broadcast radio broadcasts.



CC5- Adverts:

Adverts are in commercial radio as a source of revenue for the radio station, as if the people are listening to the adverts they may hear of something they want and they are more likely to buy this. Having adverts is a vital part of commercial radio, as the station gets paid money to broadcast adverts to intern make the companies money from the audience listening to the advert.



CC6- Weather:

The weather is in commercial radio so the audience would be able to keep up to date with if they need to change their clothes to suit the weather conditions. 



Similarities and differences between commercial and local radio news bulletins
Differences:

  • Commercial news contains adverts
  • The duration of commercial radio is shorter than the duration of local news bulletins.
Similarities:
  • Both contain the weather 
  • Both have a radio identification
  • Both have presenter identifications
  • Both contain interviews

Content analysis

Below is a content analysis of a Manchester newscast from the 28th of October 2016.

Understanding Audience

Media and Me

Social Media:


Like most sixteen-year-olds of my generation, I use various social networking platforms on a daily basis. For example, I like to use Instagram and Snapchat to showcase my photography & random moments, that I spend with my friends & family. Another reason is to connect with my family around the world, and this happens especially with Facebook. I get to see their photos & posts, to see what they are up to in their lives and I use Facebook messenger, to h ave regular conversations with them.


Youtube and Netflix:



I love to use YouTube as a platform to learn new skills and a way to listen to some of my favourite music. For example, I've learnt how to braid my hair, in various ways, through watching videos on this website. I also like to use YouTube to watch different YouTubers, doing different things. For example, I like to watch 'IIsuperwomanII' for her comedy videos, but I also like to watch videos by the YouTuber Zoella, who talks & shows different beauty and hair style tips. I do this to make myself laugh after a very stressful day at school or if I want to see the latest makeup trends. Additionally, I love listening to different types of music, may it be the latest pop song or a calming Mozart symphony.



Netflix is a website I like to go on when I want to relax at home. Some of my favourite television shows to watch are Pretty Little Liars, Once Upon A Time and Vampire Diaries. Television and movies are one of my favourite parts of the media, as it is a way for me to spend my time relaxing.





Overall the general public is our main audience. As a media student i need to get a better understanding of who in the general public is my target audience. Categories that would create my target audience is:

  • Age
  • Gender
  • Sexual Orientation
  • Ethnicity
  • Social Class
  • Location
  • Region
  • Disabilities
  • Culture
Once i have selected the niche demographics within those categories, i would have cerated my target audience. 

Encoding and Decoding

It is how messages are produced,circulated and consumed, proposing a new theory of communication. Hall argued that meaning is not fixed/determined by the sender, the message is never transparent and the audience is not a passive recipient of meaning. There is a "lack of fit" between the moment of the production of the message ('encoding') and the moments of its reception ('decoding'). The moment of text is located between its produced and the reader. The producer (encoder) framed (or encoded) meaning in a certain way, while the reader (decoder) decoded it differently according to his/her personal background, the various different social situations and frames of interpretation. Phases of the model are referred to "moments".   

Stuarts Hall's Encoding and Decoding Model

Stuart hall proposed that there are three ways of decoding the meaning of a message. many media systems have become aware of their more politically active and aware audiences.

Dominant reading- if a message is decoded according to its dominant reading the message is left unquestioned.
Negotiated reading- With a negotiated reading parts of the message are accepted and other parts of the message are rejected.
Oppositional reading- everything in the message is rejected.


Dominant reading- The person would agree that the NHS could save money each year if people looked after minor illnesses themselves, and they would believe that it would save GPs an hour each day. 
Negotiated reading- They would agree that people can look after themselves if they have a minor illness, but disagree that it would save them the average of an hour each day, as there could always be appointments. 
Oppositional reading- That people can look after themselves if they have minor illnesses as doctors get paid to look after us no matter how bad our illnesses are, and there the GP will never save time in the day as there will always be appointments. 

Hypodermic needle theory

Related image


The hypodermic needle their was developed in the 1920s & 1930s. This theory suggests that the intended message sent by the encoder is completely accepted without questioning the content. The theory suggests that the information is injected into the brain. To the left there is a image of a person who is consumed by the media and consumes the media without event thinking about it. 



Dominant Ideology

Dominant ideologies are ideologies or beliefs that we live by in our day to day lives and often have become natural things for us to do. This effectively prevents people from rebelling against these beliefs and keeps a sense of stability in society. Dominant ideologies include beliefs about gender roles, about the economy, about socila institutions. Consumerism has been a dominant ideology in the western world since the industrial revolution. Consumerism is a world view that a person has more worth is she/he has more material possesions and that we are made happier by consuming more goods. Media reacts always reflect certain values or ideologies though sometimes we may not be aware of this. An example might be that in some texts, such as an acceptable value and reflects a certain ideology. The media is a successful carrier of ideology because it reaches such a huge audience. The study of the media allows us to consider and question dominant ideologies and look fro the implications of different ideology and value systems.  some studies of the media concentrate on viewing texts from particular ideological perspectives, for example, a feminist perspective. 

Cultivation theory

The cultivation theory was developed by Geroge Gerbner and Larry Bross in 1976. It examines the long-term effects of television. it states that the more time you spend watching TV/ spending more time in the TV world, the more you come to believe in it. This is a bit like brainwashing as the more something is repeated to you the more you come to believe in the reality presented to you on TV. One conclusion made by the theory in the mean syndrome which was  a term used by George Gerbner to describe a violence-related content of mass media which makes viewers believe that the world is much more dangerous than it actually is in reality. 




Above is a blog overlook of what my blog contains up until now. 

Production Work- CapitalSB

We were asked to create a local news bulletin, for a local area in London. My group decided on Shepherds Bush. This is because it is a diverse area full of many different types of people who would want to find out different things from the news. Before deciding on what to put in our news bulletin two people from my Group went around the area and conducted interviews to see how well they know their local area. 
The map on the left shows where in shepherds bush my group conducted their interviews. They conducted it in the busy shopping centre Westfield where many people visit every day to shop, and also people who go there to work. 

What research methods am I going to use?

Primary Data: Primary research is new research, carries out to answer specific issues or questions. It can involve questionnaires, surveys or interviews with individuals or small Groups. we conducted an interview in Westfield asking 4 questions, which allowed us to find out about people's attitudes to their local area. Our interviews came under qualitative research which is a type of research that allows you to find trends in thought and opinions. This then allowed us to figure out demographics which could affect their answers as well as the content of the news bulletins that we will make for our final production. 

The 4 questions we asked in our interview were:
  • How well do you know your area?
  • What do you like to do in your area?
  • What would you like to improve in your area?
  • What news would you like to hear about if your local area had a news bulletin?
What makes an interview successful?
1. If we ask questions relevant to the topic e.g. local radio news bulletins
2. The questions should provoke new ideas which means they should be open to questions. 
3. should result to a clear understanding of the topic as you should gain a variety of answers
4. find out what news would be relevant in their area (suits our brief to create a news bulletin).

What made our interviews successful?
Our interviews were successful due to the fact that we were able to gather information about our audience. This is because we were able to understand topics that they may be interested in. For example, if there was something that would divert them in their way to get their children to school. They would like to be informed so they could choose a different route. This was useful as it allowed us to get an idea of what out local news bulletin should contain. 

Secondary data: Secondary research makes use of information previously researched for other purposes and publicly available. 

Through our research we decided to do our news items on the following subjects:
  • Politics
  • Health
  • Crime
  • Transport
  • Entertainment
  • Education
  • Technology
  • Weather
The group collectively allocated  a role to everyone in my group. We decided to allocate 2 news item to each person. 
Shaneia  6031- 
  • Make a jingle and an outro ( Cyclical layout)
  • Find news stories for Politics and Education
  • Edit voice, and help with script writing, and conduct audience interviews
  • Find news stories for Transport and Crime
  • Make music to go in the background of the news item depending on which news item it is. 
  • Edit voice, and help with script writing. 
  • Main vice of presenter on news bulletin
  • Find news stories for Health and entertainment.

Planning:

To the right a screenshot of the plan that my group made. It was created to enforce whar news items would be established, what codea and convention would be established and the tools that would be used when constructing each news item. 







Making the Jingle

First Instrument

To make the Jingle, I used GarageBand. I decided to chose pre recorded intruments and then to layer them.I decided to keep the music in 4/4,which is 4 beats in a bar. The jingle is in C major. I firstly chose to add an underlying melody. The instrument i chose to play the main melody is a saxophone. To the right you an see a screenshot of the instrument on GarageBand. 


Drum beat being added


Next i decided to add a drum beat. The drum beat is keeping to the 4 beat movement. I layered the drum beat with the saxophone. Below is a screenshot of the layering of the saxophone and the drumbeat. 




The last instrument being added


Second alternating melody added




I then decided to add another instrument playing another different melody, so the jingle had a bit more complexity in it. I decided on a guitar which you can see is addeed underneath the drum beat on the screenshot. 








I then added the last melody, which corresponds with the saxophone melody. You can see this in the screenshot below. 







The instruments being looped



The last thing i decided to do was loop the jingle three times. This was done to help the editing process incase when my group was editing we wanted to layer the jingle with the presenter speaking. Below is a screenshot of this decision. 





Above is the finished jingle which is 25 seconds long taking up three bars of four. 

Draft 2:
After speaking with our teacher we decided that it was best to change our jingle. This was because it was too lively and does not truly represent the news items that our bulletin contains. 

First instrument added 

I decided to record the jingle using cords that i made up myself. I decided to keep the music in 4/4, whig is 4 beats in a bar. The jingle is in c major. I fist decided to add a main melodic idea which was the chords played really fast. On the left you can see the chords that i used. The instrument that was used was the piano. 



strings being added


Next i decided to add the same melody but to change the instrument to strings, with the strings playing the same chords, but with the chords being held for a whole beat. To the left is a screenshot of the instrument and the chords that are being played. 




Adding drum beat



I then decided to add a drum beat. This was to add something more to the jingle, as it seemed a little depressing so it was added to make the jingle sound more lighthearted. 



Dynamics of piano being changed 


I then decided to change the dynamics of the piano melody at the end. This was to make the last motif of the chords more noticeable. making the jingle stick in the audiences head. to the left is a screenshot of the changing of the dynamics. 

Dynamics of drum beat being changed


Lastly i decided to change the dynamics of the drum beat. This was to coincide with the changing of the dynamics of the piano, to make the last chords more noticeable to the audience. I made the melody fade out. To the left is a screenshot of the dynamics of the drums.







Finished Jingle:
Below is the finished jingle that i made. 



News Item 1: Health


Wahaca and the Norovirus

Provenance: The first news story was found by Jason, and it was to do with health. The first website he checked was the "metro", which was a type of secondary research. This research allowed him to get a brief summary of the event, with a wide range of witnesses' accounts. The news story was found on a website called "Shepherds Bush W12", the website is aimed at a niche audience. This is because it targets local news stories from the area. 

Script: 


How the original script was edited to become the new one. 
  
The first script that was written was too long, due to this Jason decided to rewrite the script and try to condense it further. The new script still outline the main story like the old one did, however it did not have extra unnecessary words. The structure of the script also changed so we could ass what news values it contained. As you can see from the picture above the new script contains three columns. One for the name of the presenter, One for the content and the third for the news value. 
However, after this we decided to re-write out script to make the news more detailed with more sophisticated language. We also added a outside broadcast, with a specialist reporter. There were a variety of changes made to the script to increase its credibility.

Editing: 
Editing on Audacity
Firstly, after the script was fully recorded, Jason was tasked with editing the recording to make it sound like more of a news bulletin. He did this by cutting certain areas of the news bulletin, to make sure that there were not too many dead air paces, to make the news bulletin sound more natural. He had to use the amplification tool on certain areas to make sure they all has the same frequency throughout, compared to having a varying one. 
Shift tool

Secondly, he used the shift tool quite frequently to to fit the audio files together, to see how they would sound together. This tool was used throughout the production of this news bulletin.

The tools used by editing the interview

Additionally, when the group were establishing the codes and conventions of an interview, Jason was required to enhance one of the interviews that the news bulletin contains, to make it sound like the interview was taking place over the phone. The two main essential tools that were used in the making of the first news bulletin was the equalization and the high pass filter.   




Interview:

My group and i debated whether it was more relevant to add a interview to our news bulletin, or a box pop. After much discussion we decided on adding a interview to our new bulletin. From analysing the origin of the new item, it was decided that there would be two separate interviews in the bulletin, one with the deputy director of health and protection and the other with a member of the general public, who was a witness and also part of the event, who ended up being a pregnant woman. 



Draft 2:

After we created the first news bulletin we decided to go over it again with our teacher. We decided what changes needed to be made to make the news bulletin sound as authentic as possible. Through the consolidation of our teacher we decided to change our script to make it sound more formal. We also decided to use more audacity tools to help with the overlapping of the outside broadcast with the presenter. 

Script:



To the left you can see the fully edited script for news item 1. We decided that it had to have a language change to make the news item sound more formal and sophisticated. We also added more specific facts to go with the news item, so the audience would have a more depth of knowledge on the topic, which it did not have before. There was also an outside broadcast added in replacement of the Vox pop, with a specialist reporter on health. Lastly, we added the time to the news, this is because news bulletins are always on the hour so we wanted ours to be as well. 




Editing:
Use of envelope tool
After speaking with our teacher my group changed the content of the news bulletin, which resulted in more editing tools being required to help with the creation of news bulletin 1. One particular tool we used throughout was the envelope tool. This was to enhance the sound quality of the audio, to make certain areas either quieter or louder, depending on which part needed to be louder. this was emphasised in the intro (jingle) and certain parts of the news item so one sound won't drown out another sound.  

Additionally, another tool that was frequently used throughout the production of the bulletin was the sync lock tool. This enabled audio sections to be locked together so it would be easier to move them all together. This made the editing process easier, as it saved time when moving audio unseated of moving them one at a time. 

Outside Broadcast:

When we spoke with our teacher, we decided to add an outside broadcast instead of the interviews that were ion it before. The outside broadcast would follow me ( the specialist health reporter) addressing what Wahaca's head office argument is. This coded and convention was complimented by the use of a sound effect for an outside broadcast sound. we used Freesound to get the traffic sound, to make it sound like i was actually broadcasting from outside.  

Sound Effect (SFX)

In this news item the primary sound effect playing underneath the speech was the sound of traffic in the outside broadcast. This sound effect followed the outside broadcast and heightened its validity by allowing the outside broadcast to sound more authentic. To the left is a screenshot of the website free sound, and the sound effect that we decided to chose. 


Finished audio:
Below is the finished audio for news item 1.




News item 2: Politics

Theresa May insists, that Brexit must happen on time

Provenance:

I was the person who researched this particular news item, and i used secondary research to to find this news item on the BBC news website. The website offed a broad range of information that connected to the news item, and gave both interviews of relevant figures, such a Theresa May. Additionally it supplied us with statistical information on the subject, which would help us to better inform our audience. 
  


Script:





After taking notes from the actual news story, Jason was tasked with writing the script for news item 2. It was re-written to cut out the irrelevant information, so that the news item was not too long to keep the audience interested. We decided to keep with the table layout for our script, and to the left s a screenshot of the script being changed. This was done to make it easier for Jason to read and to appeal to the audience. 









Editing:

Fading in editing

This tool enabled Jason to introduce parts of audio gradually from a low to a higher pitch of sound. This was due to a small amount of audio that needed to be addicted to a lower pitch (due to areas of it being too loud).
Envelope tool edit



The envelope tool enabled the audio to be subtly changed in volume from different aspects, meaning the volume of the audio can be increased or decreased to fit in with who wanted to be louder and quieter  in the Vox pop. 

Following the two interviews that we produced in the first new item, we decided to add a Vox pop in the second news item and would be an outside broadcast. In the vox pop we decided to find out what shoppers in in Westfield's opinions were on the UK leaving the European Union. 

Starting from the beginning of the editing process, it was clear that the audio had to be cut out or repositioned, as the public produced a lengthy opinion on the subject matter , meaning a variety of different audio pieced could be considered irrelevant when it come to a concise opinion, If each audio file would e put together the whole Vox pop would be approximately 2 minutes long. Furthering the near completion of the process of editing of the Voxpop, Jason decided to aim for a 35-40 second Voxpop, which obligated erasing of small aspects of audio to fit this requirement. 


Sound Effects (SFX)

Another aspect of the news item that was enhanced to increase its validity, is the adding of a shopping centre commotion sound effect. This sound effect differed from the first news item as instead of the sound of cars in the background, it was the sound of voices to add to the effect that it was actually recorded in a shopping centre. This enabled the news item to establish a more realistic outside shopping centre theme. The sound effect, like all others, was found from the website 'freesound', which helped with a variety of different sound effects for the production.


Below is the first draft of news item 2. 



Draft 2:


Script:

After the consolidation with our teacher we decided that certain aspects of the script we made were too vague and was too widespread to the whole of the country instead of our local area. through this we decided to change to script to make it have a more intimate relationship to fit with the audience of our local area 9 the niche audience). Therefore giving our script a higher relevancy to the local audience of our area.

Editing:



Finished audio for news item 2:

News item 3: Crime

Fourth person arrested as police continue investigation into Shepherds Bush murder

Provenance:

The person who found this news item was Sophia, and she did this through the use of Primary and secondary research. Sophia heard of this particular piece of news through a friend who knows the area very well. After this Sophia decided to find out more details about the news, and found more information on the website 'get west London', This particular website gave insight to a broad range of information that informed its audience on the matter being investigated and the time periods this particular event and previous events that connected. 

Script:




The screenshot to the left shows that the group decided to change the script in certain aspects to cut down the irrelevant parts of the news bulletin. this was to simplify it for Jason when he was presenting it. The parts that are highlighted show the parts that were used in the production of the news item.













Editing:
Clip Boundaries






A tool used throughout the editing of each of the news items was clip boundaries, where Jason was able to split and join audio. This enabled certain audio pieces to be added or removed from another. However, in this particular news item, the tool was used more frequently as certain parts of the audio needed to be split and joined to sound more smoothly. 



Amplify tool









Another tool that was used throughout the editing process was the amplification tool. This enabled certain parts of the audio to be changed in volume, making the audio louder and quieter which helped make the editing process of the audio much easier. It helped audio peaks that were higer than normal, so they would be able to have generally the same audio frequency, therefore allowing us to hvae a more smooth final production. 



multi-tool
A tool that was also used but to a certain extent was the multi-tool. This enabled the simultaneous use of the select-tool and the envelope tool, enabling Jason to edit audio in both volume terms and to selectcertain parts of audio for the use of effects. 

Below if the first draft for news item 3. 



Draft 2:

Script:

Through speaking to our teacher we found that our former script was too vague, and that the content needed to be re-edited for an elaborate understanding of the news item, such as saying where the suspect came from. Some of the content of the original script did have some useful evidence still, for example, where the victim lived. An additional aspect of the script that was added to the new script was having research and understanding into how many people were murdered in shepherds bush throughout the year. This increased the news items credibility and established a further understanding of the news item. 

Below if the final draft for news item 3. 

News item 4: Transport

Car crash


Provenance:
This news story originated from sophia using primary and secondary methods. Firstly, sophia got a brief summary of the crash from a friend. This then led to sophia using secondary methods to establish a better understanding of the news item, and to broaden her knowledge of statistical and factual information. 

Script:
The making of this particular script started off brief and vague in information. However, It did accompany the main aspects of the news item, with the information on the after effects of the event. The script helped establish a foundation for the news item and the impact it had  on the general public in Shepherds Bush. 

Editing:

Fit project tool

Interview of pregnant woman
The fit project tool had a simple process of fitting all audio files into one view, instead of scrolling up or down and side to side for a view of the audio files. This enabled jason to use audacity easier to help with editing to a large degree. This tool was frequently used throughout the making of the bulletin, as it enabled a whole view of the product. 

Interview:
A code and convention that was established in this particular news item was the use of interviews. It would follow our transport correspondent interviewing a pregnant pedestrian who lives in the area where the accident happened, and asking about the road safety of the area. We decide to get one interview instead of two. This was due to the obstacle of the residents not wanting to be interviewed. Thus us only having one interview. To the right is a picture of sophia interviewing the pregnant woman on road safety. 



Draft 2:

Editing:
Trim audio
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The trim audio tool helped with cropping certain pieces of audio, by highlighting certain parts of the audio and by clicking on this tool enabled the outer layers of gteh audio that was not highlighted to be cut. 







Below if the finished draft for news item 4.


News Item 5: 

Hospital

Origin: 



This news item was first obtained through Jason finding out a brief outline of the story from a friend. Through this Jason conducted secondary research to obtain statistical information and factual information on the news story. He then found out more about the news stories through the websites: 
This gave an overall knowledge of the event, and helped us to produce a scrip of the news item. 





Script:


Following the research that Jason conducted, he created a script that had the different relevant information, that would be easily presented and written. The scrip had a brief summary of what the TV show contained, and when it would be showing.







Editing:
Fit section- This tool enabled Jason to view certain parts of audio, performed by highlighting certain parts of audio with the 'selection tool' and by clicking in this tool the highlighted area would be zoomed un upon for further review. This allowed Jason to edit aspects of the audio mud easier, as it could zoom into a particular section. 

Draft 2:

Script:
Through speaking with our teacher we decided to improve our script, but to still have the right amount of information about the documentary. we decided to add the nae of the hospital which was 'charring cross hospital', we did this so the news item had a relevance to the area that our news item is based in. The script followed basic principles and was our shortest news story, bar the news story. 






Sound effects:
A particular sound effect that was added the this news item was by the addition of a trailer. it gave a brief intermission of the name and the TV channel that it would be played on. 

Below is the finished audio for news item 5. 

News item 6: Technology vs. Entertainment

Moana (Possible)

Provenance:

This news item originated through primary research and followed the idea of new ivies that could be understood by our audience. the choices established was 'Split' and 'Moana', they were both considered and debated upon. However after the final discussion and the weighing of the amount of voices obtained for a vox pop, it was decided Moana would be the better movies to do a news item on. Especially, since a few members of the group had seen the movie, making it an easier news item to make and there was a wider understanding. 




Script:

The script followed a simple layout of the presenter introducing the movie and briefly elaborating the effect the movie has had on the Shepherds Bush audience. Following this the news was passed onto the entertainment correspondent, who briefly detailed summary of the movie and follows the news item upon a question, which is then followed by a vox pop. 

Voxpop:
Following the making of the script it was established that the voxpop would be added into the news item. It would be followed with the question "What do you think of the movie Moana?". The group obtained a large portion of answers that ranged from different demographics, focusing on age, gender and ethnic classes, giving a broad range of different answers. 


Below is the possible audio for news item 6. 




However, after speaking with our teacher it was decided that this news item wold be replaced as it primarily focused on the topic of entertainment. Which the previous news item followed and another obstacle facing this news item was that it did not fully follow the notion of locally ad the movie is international. Thus, we decided to get rid of the news item on Moana, and it was replaced with the news item on drones. 

Drones (Real)

Hammersmith and Fulham council have implemented a problem detection system, managed by drones

Provenance:
This news item was obtained through me using secondary research methods. I researched this news time on a website called www.lbhf.gov.uk. This website previewed a vast amount of different news items that could be followed on this local area of Shepherds bush, which is the area that we are focusing on. It helped us to establish a broader understanding of the news item, and what factual and statistical evidence that we should put into our blogs. 

Script:

The draft script that was made established the presenter simply outlining the event and it then going into some depth, when arguing the improvements illustrated through the use of drones but returning to the simple view.  

Editing:


A tool that was frequently used throughout the production of this particular news item was the DB scale. This scale focuses on the actual sound performance of the audio, meaning that it scales how good the audio is. Throughout the production process the audio had to stay between -12DB and -6DB so that the audio flowed in a natural manner, with a high emphasis ion having no high peaks and no overly quiet areas of audio. 


Draft 2:

Script:


Through speaking with our teacher we debated that a more simplistic view of the news item could be portrayed and the further use of more descriptive language, instead of simply saying 'ugly', it was debated whether using 'ugly and invasive' would hold more value to the news item as a whole. 



News Item 7: Education

Provenance:

This particular news item originated by conduction secondary research. This news item was found through a website called www.ibhf.gov.uk, which was where i found the relevant information to add to the news item. 




Script:

When producing the script for the news item, it was estblished that the news item was to follow the presenter outlining the event and then going into detail on it. The code and convention of a interview would also be incorported for a emphasus of the event, with a large amount of detailed information of the event.  

Interview:
From the begnning of making the news item the use of an inteview was a big part of this news item, as it was pecified in the specification that we should add a interview. When we first had a discussion on the interview we decided that the interview would take up 1/4 of the news item. This meant taht there would be a smaller amount of infromation in comparison to the rest of the news item that incorporated the presenter giving out onfromation. This would follow a student from Fulhan College Academy. 

Editing:
Zoom tool
Throughout the production and editing of this news item, the zoom tool was frequently used. It focused on enhancing the view of the production, allowing editing of specific aspects of the audio and enabled easier editing as a whole. 


Draft 2:

Script:

Through speaking together further, we decided that the news item would follow an interviw, which would establish information that was previously said by the presenter, with he presenter going over statistical information. This then created a more simple view for the presenter and a longer interview. 

Interview:
Through fither dicussion, we found out that having a student in the interview would hold less value compared to an interview with an important school govenor or chaimen, This then made us change the person who was being interviewed to the principle of Fulham Acacdemy and chairmen of the schools forum, Peter Hayock. This made the news item have a higher value. Additionally, there was then more to ask and the individual is more important than a student. It was then decided that the interview would take up 1/2 of the news item. 

Below is the finished audio for news item 7.

News item 8 : Weather

Provenance:
This particular news item originated through secondary research, due to the subject of weather being accurate throughout research methods online. This news item was obtained by Jason and Eduardo looking at the BBC and Local news website that give accurate weather estimates. This research helped establish statistical information on this news item and encouraged our group to make a generic script, in terms of the content of the script.


Provenance:
This particular news item originated through secodary research, due to the subject of weather being accurate through researh methods online.  This news item was obtained by jason and Eduardo looking on the BBC and local news websites that gave accurate weather estimates. This research helped establish statistical information on this news item and encouraged our group to make a generic script, in terms of the content of the script. 


Script:


The script that was established for this particular news item held simplistic value in enforcing the weather for the day and for the following day, which followed simple grounds. the script did not need to go into too much depth, but it was still able to go into too much depth, but it was still able to achieve a good amount of information for the audience.  


Sound effects:
We then decided to add a snippet of the Bob Marley song "jamming". This song was played throughout the news item to keep the audience tuned it also because it seemed like a nice way to hint that we were coming to the end of our bulletin. 


Below is the finished audio for news item 8. 

News item 9: Music

Provenance:
Image result for bob marleyThis particular news item originated through bot primary and secondary research. The news item was recommended to us by a friend and our media teacher, who gave us a very brief foundation of the news item, which would be built on through our online research. One objection of using this particular news item was that is wasn't specifically local to our area of Shepherds Bush, but it was decided that it will be in our bulletin as it was still local to west London, which encouraged us to use it. A massive reason for the us using this news item was that we wanted something that was a bit more positive to be in our bulletin, and that it would inform our audience on old Bob Marley recordings being found. The website we looked at for secondary research was: https://www.theguardian.com/music/2017/feb/05/spine-tingling-lost-bob-marley-tapes-restored-after-40-years-in-a- cellar , which gave a broad and in depth description on what happened and where the recordings were found.

Script:

After our research was done it was time for us to construct our script. It gave us depth of knowledge of the event, especially when focusing on the social group of Bob Marley fans. The first draft established a brief  outline of the event and gave a few relevant details.  

Draft 2:

Script:



Through further discussion proved that our news item and had to be rewritten to heighten the interest of the audience of the event, such a using the phrase "reggae legend Bob Marley". This was established to entice the audience's attention and bring a more dramatic viewpoint of the event. Thus changing the  






Below is the finished audio for news item 9. 


News Cline



Before we could fully complete our news bulletin we decided to make a news Cline, which shows where each news item would fit in terms of hard news and soft news, which enabled us to place our news items from most important to least important.  










After completing the first news cline (the one above), we decided to colour code each news item to match a PH scale which would indicate to us more creatively where each item should go along with. If i was red then it would be first as it is not only had news but holds great importance, whereas purple of blue would be soft news as it isn't very important in informing our audience. 




Finished audio:


The audio above is the first completed copy of the news bulletin, which was changed in certain areas. The final edit of the show is displayed below. 


Evaluation Answers

1.In what ways does your media product use, develop or challenge forms and conventions of real media products?

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2. How does your media product represent particular social groups?

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3.What kind of media institution might distribute your media product and why?



4.Who would be the audience for your media product? 


5.How did you attract/address your audience? 

6.What have you learnt about technologies from the process of constructing this product? 






7.Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?